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GREG FORBES SIEGMAN
MARKETING & INNOVATION
BIO - Bio
WEBSITES: Greg's website - The First Thirty website - Greg's nonprofit site - www.ShakingUpAmerica.org
BOOK SUMMARY: One page synopsis of The First Thirty
BACKGROUND: The First Thirty by Jillip Naysinthe Paxson is based on the true story of Greg Forbes Siegman. The book traces the first thirty years of Greg's life and the first things he learned from his successes and failures along the way. Much of the book reflects on his use of Marketing & Innovation to make a difference -- developing unorthodox yet memorable strategies, symbols and 'brands' to further his efforts and achieve his goals. Greg is now asked to speak at schools, nonprofit organizations and other events on topics like Marketing & Innovation. The First Thirty is now used by a wide variety of groups, schools, clubs, teams, organizations and companies around the country
Sample of HONORS:
== Honored at Princeton University as one of nation's top social entrepreneurs under 40.
== One of two dozen social entrepreneurs from around America asked to join the CEO and other top leaders of Goldman Sachs for special Social Entrenepreneur dinner at Harvard Club in NY.
== Other honors include: Multiple honors for efforts raising funds to fight Multiple Sclerosis, Jefferson Award for Public Service, America's Daily Point of Light, ZBT's National Man of Distinction, honored by Hasbro as one of 30 'real-life American heroes', CBS Tylenol Hometown Hero, Simply Family's Heroes of the Year
Sample of PRESS: Brandweek, Marketing section of Chicago Sun-Times, Beverage World feature on Greg's 'innovative' marketing ideas, The NonProfit Times did a cover story on Greg's unique marketing ideas. The Washington Post on Greg & Steven Spielberg. Other examples include: Good Morning America, USA Today, CBS, NBC, Education Week, Crain's Pensions & Investments, College News, Newsweek Kaplan College Guide.
EXAMPLE OF SPEECHES:
== Greg (and John Sculley - former CEO of Apple & IBM) spoke at the Valley Business Conference. Greg was asked to discuss the civic and social applications of business. The VBC is sponsored by 40 corporations, organizations and media outlets and is attended by 1000 business leaders and students.
== Event on sales & marketing for mortgage company in Montana
== Greg was also invited to speak with Entrepreneurship students at Lyles Center of Innovation & Entrepreneurship.
== Greg spoke at Princeton University. The lead sponsor for the event was the Princeton University Entrepreneurship Club.
== Spoke to 'Teen Philanthropists' in Minnesota about social entrepreneurship
== Guest lectured Global Social Entrepreneurship Course at Daniels College of Business
== Invited to speak as part of the Global Leaders Lecture Series for Harvard graduate students. Other invited speakers had included former Prime Minister of Canada and former CEO of IBM.
== Greg keynoted the 66th Annual Volunteer Appreciation Banquet for The University of Chicago Hospitals
EXAMPLES INVOLVING THE BOOKS & WORKBOOKS:
== California-based BennettFrost Personnel Services Inc. ordered dozens of copies of The First Thirty so that local Business School students studying Entrepreneurship could read the book. BennettFrost also did a Staff-Wide reading of the book.
== Daniels College of Business incorporated the book (and its companion workbook, A Place To Sit) into its Global Social Entrepreneurship course. Separately, Daniels Entrepreneurship Society did a Society-wide reading of the book
== University of Chicago Hospitals ordered hundreds of copies of The First Thirty to give out as thank you gifts to their top volunteers.
== Suffield Rotary Club in CT ordered copies of The First Thirty for local students to learn more about philanthropy.
== Lions Club in MN ordered copies of The First Thirty for local students to learn more about philanthropy.
== Princeton University students used The First Thirty as part of a mentoring program.
== The nonprofit organization, One by One Leadership, ordered copies of The First Thirty to give to top donors.
== Genesis Mitzvah Fund & Justice Squared in Minnesota ordered hundreds of copies of The First Thirty -- one for each of their teen philanthropists -- and brought Greg to speak to them about social action & philanthropy.
== Fiedler Hillel Center incorporated The First Thirty into its Leadership Program - ordering a copy for each student.
== The New York Giants (NFL) sponsored an essay contest based on the book for high school students in NY.
== In Minnesota, the Vikings (NFL) sponsored an essay contest based on the book for middle school students in Minnesota.
SAMPLE OF FEEDBACK FROM GREG'S SPEECHES:
"I'm in the school of management here and hearing him talk was extremely helpful because I sometimes struggle with the idea of possibly making a lot of money in the future...and still staying grounded in my beliefs such as helping others -- which is more of how I see myself...everyone I talked to loved the speech -- definitely worth the time." --Micah, Boston College student (MA)
"I continue to get very positive comments from students on Greg's visit to our Social Entrepreneurship class. He motivated many of them to think beyond the boundaries they had set for themselves. Thanks for setting an example that is both challenging and inspiring!" - Kurt Madden, CEO, One by One Leadership
"...After being privileged to hear his remarks at our Donor Appreciation event, I can understand and appreciate the success that he has had in reaching out to a broad constituency...His determination to mirror his success in the lives of so many is an inspiring example of how one life can leverage and impact whole communities...indeed a story that is worth spreading widely..." --Philip: Menorah Park Foundation (Ohio)
"...Our Breakfast is hosted annually by a Mayor from one of the cities involved in our Joint Powers Agreement. This year...we had over 350 attendees that come from all areas of the community: city and county employees, law enforcement, public school staff, faith based organizations, administrators and youth...It was unbelieveable how Greg catered to every goal we had for the event, the organization and the coming year. He was enlightening, entertaining and passionate with his message. He truly engaged the entire audience...attendees still are calling to say, this was one of the best events we have held. We thank Greg for helping us to focus on the world outside 'our' window. It was a pleasure to work with him..." -- Jan R. Pomeroy, Program Coordinator, 11th Annual Mayors' Youth First Breakfast (Minnesota)
"It was so nice to meet Greg. I thank him for all of the energy and passion he bestowed on us. His excitement is contagious...I enjoyed his presentation so much. He did an excellent job." -- Diane, Fresno Bee, after attending the Valley Business Conference
"I am in the social entrepreneurship course...Greg spoke with us last week while he was here in town...he had a huge impact on me. I'm not usually a big fan of speakers, but something about his presentation really opened me up to what he was saying. I'm sure you get dozens of e-mails just like this, but I feel it's important to let you know that Greg touched my life. After hearing him speak, I spent my entire weekend telling people about what he said...I took what he said about meeting people and networking, and not being afraid of rejection and I lived it....I spent a good amount of my time down there seeking out new connections and surprisingly I made a few really good contacts. I took more out of that weekend then I ever would've without the inspiration he gave me to not be afraid and to make something of every day." - Brenda, student, California
FOR MORE FEEDBACK FROM EVENTS, CLICK HERE
SAMPLE OF REVIEWS OF THE FIRST THIRTY:
"This should be required reading in business school. It's a case study in how to start small, think big and lead by example." -- Bob Middlemas, Executive Vice President, Nordstrom
"The First Thirty is a tribute to teachers - those found in classrooms, and those who impart their wisdom in the course of everyday life."
- Anna Marie Johnson Teague, DAWSON + MURRAY + TEAGUE Communications (Texas)
"For anyone who's been knocked down or told you can't do it, The First Thirty is an uplifting read that will make you want to get up, shake yourself off, have a milkshake and get back to work..." - Jarah Euston, Fresno Famous
"The First Thirty illustrates the responsibilities we have as parents, grandparents, teachers and business leaders to influence the people around us. Every teacher should make The First Thirty required reading. It's William Saroyan for the next generation." - Sam Geil, President, Geil Enterprises Inc.
"The First Thirty has captured the attention of critics and readers nationwide." - Springfield Republican
"I wrote an essay about Greg for a course I am taking -- comparing his story and what he's done with Ralph Waldo Emerson's book Experience, and one of Gandhi's philosophies about small actions leading to big things." -- Andrew Schaffer, Boston College student
"It makes you think about what it really means to be a success." - Kris Ekdahl, Princeton University student
"...I am just starting a career, and am at a critical point in choosing where I will take it. I have always looked at my career in terms of finding the right balance of [how much I enjoy myself and how much money I make]. Reading The First Thirty has modified my view of success to include the interaction I have with the people around me." - David Cramer, Allstate
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To inquire about booking Greg for an event, email Events@GregForbes.com
To inquire about purchasing bulk orders of The First Thirty for your staff, your clients, your donors, your members, your class and/or so
you can donate them to a local school/shelter/center or nonprofit organization in your community, email Books@IdeaListEnterprises.com
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